Portfolio
Client media
Courir
Retail, sneakers
MAYA launched SNSP, a media platform powered by Courir, with a strong presence on Instagram and affiliated content on YouTube and TikTok. Dedicated to sneaker culture through the lens of fashion and trends, SNSP speaks to a primarily female audience. Behind the scenes, MAYA sources content creators and runs a dedicated team of journalists covering events, interviews, and original editorial content. The result: daily Instagram news, trend breakdowns, and dedicated YouTube formats that keep its community informed and inspired.
Intersport
Retail, sport
MAYA built Intersport France's YouTube content ecosystem - from the Game Changer podcast to live event coverage and sport-specific video tutorials across football, basketball, running, and outdoor. Behind the scenes, MAYA sources celebrity guests for the podcast and mini-documentary formats, and trains and activates Intersport's in-store teams to bring stores directly into the content loop. The result: an editorial engine that moves seamlessly from studio to stadium to shop floor.
Animalis
Retail, pet care
MAYA creates Animalis' content across Instagram and TikTok, backed by dedicated YouTube editorial formats and blog articles relayed straight to its social community. Behind the scenes, MAYA covers events, sources industry professionals, and trains in-store teams to feature in expert-led formats. The result: a storytelling ecosystem that moves seamlessly from written word to social feed to screen.
ESCP Business School
Education
MAYA turned ESCP Business School's YouTube channel into a core editorial platform showcasing professors, research, alumni, and business leaders - anchored by recurring long-form formats and editorial series exploring business, innovation, and the future of work. Behind the scenes, MAYA shaped the full narrative strategy and sourced leading experts and thought leaders for every episode, building a continuous publishing rhythm rather than one-off visibility. The result: a stronger academic voice on YouTube, deeper engagement with key audiences, and a long-term media asset reinforcing ESCP's global authority.
Hublot
Watchmaking, sport
MAYA developed A-thletes, a digital platform by Hublot built to engage the athletic community through powerful storytelling - exploring athletes' lives beyond competition through human-centered stories on values, mindset, and personal journeys. Behind the scenes, MAYA crafted the full strategy, led editorial direction, sourced talent, and produced written and multimedia content, while overseeing the platform's design and launch. The result: a stronger emotional connection with audiences, a reinforced premium sports positioning, and a distinctive media asset that extends Hublot's brand authority beyond sponsorship.
Learn more about our clientOur
clients
